Who is behind We Are Naturals?

We founded We Are Naturals because we wanted to rethink supplements - based on science, inspired by traditional knowledge and with the highest quality. The market offered either overpriced premium products or poorly thought-out solutions. Our goal was to create a brand that develops innovative, reliable products while offering both high-quality and affordable options.

Our founder & CEO

Christian Fecht

Behind We Are Naturals is Chris, a father of three and a true northerner, whose passion for a life close to nature and outdoor sports has always accompanied him.
With his background in the pharmaceutical and nutritional supplements industry, he recognized the potential to rethink supplements - scientifically based, with high-quality ingredients and uncompromising quality and safety. He is driven to drive development in the nutritional supplements sector and develop new, well-thought-out recipes that really make a difference.

His values: transparency, innovation and real passion - for products that you can trust. Like a good friend.

  • Cezary

    Cezary has been part of We Are Naturals since day one and brings an unbeatable combination of hands-on mentality and drive to the team. As a career changer in the startup world, his enthusiasm and instinct for good products and sales have quickly turned him into a real expert in product management. He loves to drive new ideas forward, find quick solutions and get innovations off the ground.

  • Mona

    Mona lives and breathes marketing, medicine and science - a combination that fits perfectly with We Are Naturals . She always thinks one step ahead, networks new ideas and loves to develop strategies with maximum impact. With her enthusiasm for alternative healing methods and scientifically based approaches, she brings a breath of fresh air to the market. A real bundle of energy with a penchant for well-thought-out concepts and fast pace.

  • Laura

    Laura is the creative all-rounder in the team and has recently joined the Marketing & Communications department. With her fresh knowledge from her studies and her enthusiasm for design, storytelling and social media strategies, she brings new impulses and creative ideas to the group. Whether texts, campaigns or social media - she knows how to get the WAN message across and enrich the team with her open and cheerful manner.

Our goals

Science & Nature – The Key to Smart Health

We believe that nature and science are not opposites - they belong together. Because the best solutions for our well-being arise precisely where centuries-old knowledge from nature meets modern research.

Our body is a miracle that naturally knows exactly what it needs. Nutrients such as Omega-3 or NAD + are not artificial inventions - they are essential building blocks that are deeply anchored in our biological processes. If they are missing, our body cannot function optimally. But with the right support, we can strengthen it in a targeted manner.

A new approach with new formulations

We rely on innovative, well-thought-out formulations that are based on your natural needs – inspired by nature, perfected by scientific findings.

We are interested in more than just products. We want to create a movement that supports you in making informed decisions for your health. A community that exchanges ideas, inspires and finds the best path to greater well-being together.

Quality you can trust

We make no compromises - neither in terms of ingredients nor in production. Our products are developed with the utmost care, rigorously tested and produced according to modern scientific standards. We only select high-quality, tested raw materials and combine them with innovative recipes to combine the best of nature and science.

Because real health begins with trust – trust in what you give your body.

Your health belongs to you.

Holistic Movement – ​​Better Health Choices – Smart Biohacking